WILLEM DUIJVELSHOFF

I design beautiful and functional software


I design beautiful and functional software


I design beautiful and functional software


With over 8 years of experience in designing digital products from the ground up, I blend art and science into smart solutions. Currently, I’m a senior product designer at Crisp. Previously design lead at Soda Studio.

Fairphone Moments · UX Designer · 2025

Initial design and strategy helping Fairphone conceptualize the Moments feature for the Fairphone 6.

Fairphone Moments · UX Designer · 2025

Initial design and strategy helping Fairphone conceptualize the Moments feature for the Fairphone 6.

Fairphone Moments · UX Designer · 2025

Initial design and strategy helping Fairphone conceptualize the Moments feature for the Fairphone 6.

Unica · Design lead · 2023

Designed an IoT platform for office buildings with Unica Next, promoting energy savings and simplifying insights from large buildings. This led to a pitch to the board of directors, securing a six-figure investment in the product.

Unica · Design lead · 2023

Designed an IoT platform for office buildings with Unica Next, promoting energy savings and simplifying insights from large buildings. This led to a pitch to the board of directors, securing a six-figure investment in the product.

Unica · Design lead · 2023

Designed an IoT platform for office buildings with Unica Next, promoting energy savings and simplifying insights from large buildings. This led to a pitch to the board of directors, securing a six-figure investment in the product.

Fugro · UX Designer · 2023

Designed a global website for a company operating in 60 countries. Mapped out a complex information architecture and introduced new visual storytelling formats. Won gold in the corporate category at the Dutch Interactive Awards.

Fugro · UX Designer · 2023

Designed a global website for a company operating in 60 countries. Mapped out a complex information architecture and introduced new visual storytelling formats. Won gold in the corporate category at the Dutch Interactive Awards.

Fugro · UX Designer · 2023

Designed a global website for a company operating in 60 countries. Mapped out a complex information architecture and introduced new visual storytelling formats. Won gold in the corporate category at the Dutch Interactive Awards.

VPRO · UX Designer · 2024

Designing a multibrand design system for a large media company, using an elaborate token structure as the foundation for a new content platform.

VPRO · UX Designer · 2024

Designing a multibrand design system for a large media company, using an elaborate token structure as the foundation for a new content platform.

VPRO · UX Designer · 2024

Designing a multibrand design system for a large media company, using an elaborate token structure as the foundation for a new content platform.

OVpay · Design lead · 2023

Completely redesigned a mobility app, enhancing navigation and prototyping new features. Established the Northstar vision for this public transport app.

OVpay · Design lead · 2023

Completely redesigned a mobility app, enhancing navigation and prototyping new features. Established the Northstar vision for this public transport app.

OVpay · Design lead · 2023

Completely redesigned a mobility app, enhancing navigation and prototyping new features. Established the Northstar vision for this public transport app.

Fairify · Co-founder & UX Designer · 2022

Originally a browser extension for making sustainable fashion choices, it later pivoted to a B2B solution for fashion brands and was acquired by Cosh. The software continues to help fashion businesses gain insights into their sustainability performance.

Fairify · Co-founder & UX Designer · 2022

Originally a browser extension for making sustainable fashion choices, it later pivoted to a B2B solution for fashion brands and was acquired by Cosh. The software continues to help fashion businesses gain insights into their sustainability performance.

Fairify · Co-founder & UX Designer · 2022

Originally a browser extension for making sustainable fashion choices, it later pivoted to a B2B solution for fashion brands and was acquired by Cosh. The software continues to help fashion businesses gain insights into their sustainability performance.

Any questions about my work?

Let’s chat

© Willem Duijvelshoff

Any questions about my work?

Let’s chat

© Willem Duijvelshoff

Any questions about my work?

Let’s chat

© Willem Duijvelshoff